About Us

Owner Glenn Smith & son Craig Smith History
What began as a young teen’s hobby building model cars on a bench grew to become Phoenix Rod & Custom, founded, owned and managed by Glenn Smith. Phoenix, which opened in 1998, is now one of northern New Jersey’s premium hot rod builders and customizers. Glenn has kept Phoenix in the family, having been joined in the business by his son Craig in 2003.

Prior to opening Phoenix Rod & Custom, Glenn worked in and managed several major restoration shops
in northern New Jersey for 25 years. He has completed ground-up restorations on hundreds of cars of all makes and models, which have gone on to win many major car shows and awards.

Not just any car buff can work at Phoenix Rod & Custom. All the Phoenix pros have been customizing, restoring and designing hot rods, classic cars, vintage cars and muscle cars nearly all of their lives. All
those years of experience pay off many times over in the superior quality of the finished product.

Glenn Smith is a member of The National Street Rod Association (NSRA).

A Reputation Built on Quality and Trust
At Phoenix Rod & Custom, we work hard to earn our customers’ trust and build lasting relationships with car collectors and hobbyists who love classic, custom and restored cars as much as we do. Our team is proud to say we build and customize cars that actually work, because we’re professionals who really know cars from the road up.
We have even repaired and prepared automobiles that were customized by other shops, but that failed to perform as expected.

Our dedication to our craft is reflected in the number of repeat customers we’ve had over the years … customers who appreciate that we take care of their cars long after the initial work is done.

Phoenix customers come from all over the United States to have our pros customize
or restore their automobiles. As those projects progress, we send email updates and photos along the way so our long-distance customers can watch their investments become their dream cars.